In 1891 Dr. August Oetker developed the baking powder Backin at his pharmacy in Bielefeld, Germany. Thanks to the quality of the raw materials and the stable ratio of active ingredients, he was able to guarantee housewives perfect baking results every time. With this outstanding innovation Dr. August Oetker laid the foundations for a major business enterprise and for the brand "Dr. Oetker".
Quality is the best recipe
Three factors characterise the products sold under the Dr. Oetker brand name: high-quality raw materials, excellent taste and simple preparation.The prime objective at Dr. Oetker is to fulfill consumer needs. This begins with the painstaking selection and monitoring of the raw materials. To ensure that nothing is left to chance personnel from the Purchasing Department pay regular visits to our suppliers and run through extensive checklists, which also include environmental criteria. The entire production process is subject to a stringent quality assurance regime.
In addition to established favourites (which nonetheless require constant updating and improvement) consumers also demand real innovations. Our product developers, market researchers and marketing experts are dedicated to creating new products, which succeed in the market place. Special emphasis is placed on finding exactly the right combination of ingredients and achieving an excellent taste. By striking a fine balance between tradition and innovation the Dr. Oetker product range appeals to a broad spectrum of consumers.
Moist and delicious, these delectable cake mixes are simple to make and sure to impress family and guests. Whether it's the sweet ending to a weekday meal or shared with special friends over weekend coffee, Dr. Oetker cakes are the perfect choice. An appetizing range from old school brownies to the charmingly French inspired tart cakes in lemon and chocolate variety to choose from, each cake can generously be shared by 8 people. You don’t have to look very far to enjoy superb cakes!
To ensure excellent results every time all new products are put through their paces under real-life conditions in the central Dr. Oetker test kitchen in Germany or in test kitchens in the individual countries. Whenever necessary the product recipes are modified so as to maintain the quality inherent in the Dr. Oetker brand name.
