Similarities between both Italian and Chinese cultures cannot be more obvious than the cultural pride of culinary excellence. While Italian culinary history dates back to more than 2,000 years ago, Chinese culinary history takes a step back in time further to 5,000 years ago. As Italian cuisine is more obviously linked to its greatest export of pasta & pizza, what is rather invisible to the eye is its culinary differences between regions. Tastes and masterpieces differ from Sicily, Milan, or Rome, much the same as here in China, where flavors differ in Sichuan, Hunan, Shanghai or Guangzhou.
It is in this pursuit that Barilla is launching its “中意面” (zhong yi mien) concept, where the traditional Chinese chao mien is linked to Italian pasta. During the promotional period from September to December, birthday celebrants in the nominated months can have their usual birthday noodles replaced with Barilla “birthday” pasta in selected restaurants around Shanghai. And this comes for free: compliments of Barilla!! Likewise, birthday celebrants will also have the chance to win various prizes, and of having their photos viewed by millions of web users on www.club.kubang.net
Buon appetito!!! and a happy…“… Barilla birthday to you, Barilla birthday to you …”
Birthday Restaurant List:
VIPA (Delight Food): 27, No 3338, Hongmei Road
Big Bamboo: 20, No 3338, Hongmei Road
Macau Portuguese: No 466, Xikang Road
Latina Café: F6, house 103, No 1661, Sishuanbei Road
Priscilla Restaurant: 2F, house B, No 1147, Kangding Road
Iris Café: 1st Fl, No 222, Kangding Road
Gioiamia Café:
Hugeworld Complex, 458 Jiangsu Lu,Changning (near Xuanhua lu)
Pudong Lian Yang Thumb Plaza 38, Lane199, Fang dian Rd
HuaiHai Lounge, Qihua Mansion 1375 Middle Huaihai Rd (cross Fuxing Rd)
PuJian Rd Lounge, B1, Pujian Branch Store,118 Pu jian Rd, Pudong
